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Ecco un gioco per Mac da non perdere! Lo trovo veramente divertente, in pieno stile Mela: facile, intuitivo e curato graficamente. Una vera mucca viola! Si può scaricare la Demo o andare alla pagina del sito Apple.

Google has displaced Yahoo as the world’s second most-visited Web site–although not by much–according to November figures comScore Networks. Google’s sites brought in 475.7 million visitors, compared to Yahoo’s 475.3 million. Both trail global leader Microsoft, which attracted a whopping 501.7 million visitors.

Other notable increases included News Corp.’s Fox Interactive Media, whose global traffic surged five-fold to 130.4 million. Web video leader YouTube rose 24-fold to 107.9 million; its traffic was not added to the total for Google, its new parent.

For Google, this was the first time it ever attracted more visitors than Yahoo, capping a year in which the search giant has beaten Yahoo in almost every area where both Web companies compete.

Bloomberg reminds us that this latest achievement for Google reflects its surging popularity outside the United States. Within the U.S., Yahoo, is still the Web traffic leader, according to comScore–although other research firms claim that Fox Interactive Media, led by MySpace.com, has taken that mantle. - Read the whole story…

The cost of buying ads on the Internet is going up, and it’s going to continue. The Web has proven to be the cheapest, most effective means of reaching a targeted audience. As such, more advertisers are shifting dollars to the Web, which places the supply of quality Web sites and ad networks at more of a premium.

The question for 2007 is just how much publishers will raise their ad rates. To a certain extent, publishers are wondering that too, especially as they scramble to keep up with their competitors. Joanne Bradford, MSN’s corporate vice president, notes that during the last two years, “There’s been unbelievable price pressure.” Some popular MSN pages have increased as much as 10-fold, she said.

Even the Interactive Advertising Bureau, which is supposed to offer standards and guidelines for things like pricing and ad unit sizes, says there aren’t any reliable statistics on average ad rates, partly because ad agencies often negotiate special rates with publishers, which they keep to themselves.

Right now, it’s all good for the business, as online advertising is expected to reach $16.4 billion this year, according to eMarketer, up 31% from 2005. But if the overall economy slows–as some economists project–and rates keep going up, national advertisers may scale back their budgets, Internet ad growth could slow considerably. Indeed, eMarketer thinks Web growth will slow to 19% this year, reaching $19.5 billion. - Read the whole story…

Coca-Cola is online with one of the first YouTube co-marketing efforts. It’s called Holiday Wishcast and it’s a mini-site based on YouTube service which allows visitors to upload and share their video greetings. Among the users who have submitted content, we find the sweet Geriatric1927 who is already a star among YouTube fans.
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Dotcoms are hot again. But this bubble is different from the last one. Here’s how.

Time.com - Leggi tutto

Un componente aggiuntivo del software VoIP e’ in grado di trasformare ogni client Skype in un potenziale delatore delle bugie dell’interlocutore dall’altra parte della connessione.

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1. I soldi non sono fatti di carta, sono fatti di cotone.
2. Il numero 57 sulle confezioni di ketchup Heinz rappresentano la varietà di sottaceti che l’azienda aveva una volta
3. Il vostro stomaco produce un nuovo strato di muco ogni due settimane - altrimenti si digerirebbe se stesso.
4. La dichiarazione di indipendenzadegli USA è stata scritta sulla carta di canapa.
5. Un chicco di uva passa caduto in un bicchiere di champagne rimbalzerà su e giù continuamente.
6. Ogni persona ha un’impronta della lingua diversa, proprio come quelle delle dita.
7. 315 voci nel dizionario Webster del 1996 erano sbagliate.
8. In media ogni giorno 12 neonati saranno dati ai genitori errati.
9. Durante la scena della carro “in Ben Hur„ si può vedere una piccola automobile rossa.
10. Warren Beatty e Shirley MacLaine sono fratello e sorella.
11. Le orche uccidono gli squali insinuandosi dentro lo stomaco dello squalo, facendolo praticamente esplodere.
12. La maggior parte dei rossetti contiene squame di pesce
13. Le vignette di Paperino furono censurate in Finlandia perché non indossava le mutande.
14. Il Ketchup veniva venduto nel 1830 come medicina.
15. Qualche anno più tardi anche la Coca-Cola
16. Leonardo da Vinci poteva scrivere con una mano e disegnare con l’altra allo stesso tempo.
17. Dato che il metallo scarseggiava, durante la seconda guerra mondiale gli Oscar erano fatti di legno.
18. Non ci sono orologi nei casinos di gioco de Las Vegas.
19. Il nome di Wendy è stato creaato per il libro Peter Pan; non era mai stato registrato un Wendy prima di allora.
20. In inglese: There are no words in the dictionary that rhyme with: orange, purple, and silver!
21. Leonardo Da Vinci ha inventato le forbici.
22. Una quantità molto piccola di liquore su uno scorpione lo farà immediatamente diventare pazzo fino a spingerlo alla morte.
23. La mascherina usata da Michael Myers nell’originale “Halloween„ era una mascherina del capitano Kirk verniciata bianca.
24. Se avete tre monete da 25 cents, quattro di monete da dieci e quattro penny, avete $1.19. Inoltre avete il più grande importo di soldi in monete senza potere fare il cambio per un dollaro sano.
25. l sedano ha calorie negative! Prende più calorie per mangiarlo e digerirlo di quante non ne abbia. idem per le mele.
26. Mangiare una gomma da masticare mentre si sbuccia una cipolla vi eviterà di piangere
27. La colla sui francobolli di Israele è certificata kosher (ebraica)
28. Il libro dei Guinnes dei Primati, detenie il record di libro più rubato nelle librerie pubbliche.
29. Agli astronauti che partono per lo spazio è vietato mangiare fagioli perchè il eventuali fuoriuscite gassose all’interno della tuta spaziale potrebbero metterli a rischio.

Ecco una breve selction di alcuni interessanti articoli trovati in rete negli ultimi giorni.

Scarica il file Social Networking Digest

In Britain, Web advertising continues to grow apace, roughly 40% annually, accounting for as much as 14% of overall ad spending in Britain–the highest level in the world, says the New York Times and about twice the level as here in the United States.

Terry Semel, the chief executive of Yahoo, says that Britain is a good year or two ahead of the U.S. in online advertising. According to the Interactive Advertising Bureau in Britain, Web ads have grown from 1.4% of ad spending in 2002 to 10.5% this year. By comparison, the IAB in the U.S. says American Web spending has gone from a 2.5% share to a 5.6% in the same period.

Some say the difference comes down to American media’s reliance on television. TV spending is expected to top $72 billion in the U.S. this year; in Britain, there are fewer TV channels and the audience is much smaller, so far less is spent on TV. That may be why the top 50 national advertisers in the U.S. spent just 3.8% of their budgets on the Web in the first half of this year.

Others point out that in the U.S., many Web publishers sell through ad networks, which means advertisers don’t have much have say over where their ads appear–and advertisers like control, especially big advertisers. That may be a cultural thing, but in Britain, national advertisers have more opportunities to work directly with publishers, which may be why they’re willing to allocate as much as 30% to 40% of their budgets to online. -

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Hotel Campari is a sexy online effort recently launched by MRM worldwide for the Italian beverage Campari. The site is quite mysterious, but it’s getting ready for the big event which is going to happen on the 23rd of November.

Showing a certain knowledge of Web 2.0 the campaign also features content on the main social networking websites, see for example the pages they’ve created on Myspace and Frappr and the sexy video uploaded on Youtube.